The author is very creative in his tips, frequently suggesting overall changes in mindset or habits that tend to be very easy-to-implement, yet pay off in dividends in terms of progress. Also interesting are the articles on the social aspects of being a musician, such as dealing with bandmates, networking with other musicians, marketing, and live performances.
One thing that you won't find here are "lick of the day" articles, which one perhaps might view as a detriment to the site, but in all reality there are plenty of other resources on the web for players interested in tablature. The uniqueness of the author's content more than makes up for the lack of quick licks.